Summary
Overview
Work History
Education
Skills
Selfpr
Skills
Timeline
Generic

Soe Shihomi

Kanagawa,14

Summary

I have worked in retail sales for JUN SALON Division, Damiani Japan, and Pomellato Japan,PIC of jewelry sales and store's external sales, as well as in the e-commerce department and stores of United Arrows Ltd. In the jewelry business, at Pomellato Japan, the acquisition of Loyal customers and business negotiations (business negotiations with in-store staff and understanding of the outside sales staff in charge), and through introductions from departments external sales staff, won a regional event (a short-term event at a Nagoya Mitsukoshi client's salon), The brand awarded with a commendation. In retail sales, mission is to provide customer service training and customer development to the staff of all five stores (including one store sales representative). Provide on-the-job training for new employees and created customer development flows and management sheets to visualize customer acquisition and relationship building at each store. In addition, through monthly interviews with store managers, review store earnings based on each store's income and expenditures, discuss the growth potential and strengths of each staff member based on individual performance, set the number of customers purchased based on each month's budget, manage progress in acquiring new customers and increasing existing customers, and plan and execute measures for all stores to achieve KPIs in cooperation with the EC and CRM departments. The company also formulates and implements measures for all stores to achieve KPIs in cooperation with the EC and CRM Departments. We are also on a mission to create SNS influencers and train human resources.

Overview

23
23
years of professional experience

Work History

Retail Sales Representative

JUN Corporation
03.2024 - Current
  • DCompany Overview: Business activities: Planning, manufacturing, and sales of women's and men's fashion products in general
  • Architectural and interior construction design, radio program planning and sound production, outdoor advertising media business, golf course, restaurant, and winery management
  • Capital: 1.1 billion
  • Sales: Consolidated: 157,412 million yen
  • Number of employees: Consolidated: 2342
  • Listed: Unlisted
  • Monthly Review of store earnings with each store manager and discussion of growth potential and strengths in customer service based on each staff member's performance
  • Discussion of achieved budget goals by aligning with the number of customers.
  • Set targets based on new, existing, and prospect customer acquisition rates.
  • Addressed and resolved individual issues during one-on-one sessions.
  • Trained new employees with real customer service issues.
  • Creation of SNS influencers: In collaboration with the Digital Marketing Department, manage SNS operations (approximately 10 people from all stores), external exposure (company website, approximately 30 people), and conduct orienteering for 4 influencer candidates selected by the business unit
  • Customers: Visualization and management of each store's customer management status and visualization of F3+ customer acquisition flow
  • Planning and execution of the above and reporting to the business unit and team manager
  • Business activities: Planning, manufacturing, and sales of women's and men's fashion products in general
  • Architectural and interior construction design, radio program planning and sound production, outdoor advertising media business, golf course, restaurant, and winery management
  • Capital: 1.1 billion
  • Sales: Consolidated: 157,412 million yen
  • Number of employees: Consolidated: 2342
  • Listed: Unlisted

Sales Associate

Pomellato Japan K.K.
12.2019 - 03.2024
  • Assigned as a sales associate to the Ginza store for training
  • Moved to Ginza Mitsukoshi as a founding member of the Ginza Mitsukoshi store
  • Responsible for expense reimbursement and inventory control
  • Transferred to Nihonbashi Mitsukoshi Store
  • Responsible for sales operations and related ordering and store displays
  • Sales, order entry, training of new employees, in-store displays, in charge of outside sales department (sales visits to customers' homes, acquisition of satellite sales channels in regional department stores (Nagoya), holding events at regional stores, preparation of new product materials for outside sales department, preparation of event materials), planning and execution of in-store events, budget achievement for outside events, sales of high-value item
  • 2 in domestic individual sales in 2022, 2022 Domestic Boutique Budget Achievement Award, 90,000,000 annual individual results as of November 2023, Highest sales price more than 7,000,000 yen, CVR average approx
  • 40% (target value 25%) Average spend per customer approx
  • 600 thousand yen
  • Appointed to the position of Pomellato's Store external sales department in recognition of customer power and achievements
  • Prepared presentation materials for new products, in-store events, and brand-specific events for the Nihonbashi Mitsukoshi department store's external sales department, and contributed to attracting customers and building sales in cooperation with the department store's customer representatives
  • Sales at department store events also increased cooperation with the department store's external sales department
  • Successfully increase the rank of the sales floor at the event

Work as PIC of department store's external sales department and secure new sales channels with the help of boutique managers (Nagoya, Sapporo)

  • Company Overview: Business activities: Wholesale of jewelry products
  • Capital: Undisclosed
  • Sales: Undisclosed
  • Number of employees: undisclosed
  • Listing: None

Part-time Worker

Yokohama Legal Office
10.2019 - 12.2019
  • Input, application, and submission of financial statements related to construction licenses and permits
  • Main Initiatives: Prepared and filed financial statements for applications for construction permits and licenses in Kanagawa Prefecture using an electronic application support system

Sales Associate

Damiani Japan K.K.
01.2019 - 09.2019

・Customer service, sales, and order placement

  • Main Achievements: September 2019 Individual Achievements 9,000,000
  • Worked at Ginza Mitsukoshi store
  • Sales of Italian jewelry, diamonds, and other jewelry and related ordering
  • Company Overview: Business activities: Wholesale of jewelry products
  • Capital: 495 million yen (as of November 7, 2023)
  • Sales: Undisclosed
  • Number of employees: undisclosed
  • Listing: None

Full-time Employee

United Arrows, Inc.
08.2001 - 08.2019
  • EC Section: Image shooting instructions, securing merchandise for development, shipping instructions using the company's app, negotiating with suppliers for brand development, customer support (e-mail), preparation of various documents
  • Stores:
  • At the event, managed the merchandising and operational aspects of the event, as well as build a top-level sales performance myself
  • Seasonal product briefings, FB for PB and Purchased products
  • Main Achievements: EC Section: 120% of budget, Second place in the women's wear category (UNITED ARROWS label), Ginza Store Annual store sales: 1.2 billion yen, Individual results: 1st in the nation at the Philip Lim POPUP in Ginza, Tokyo
  • Experienced in in-store customer service sales, ordering, inventory control, and training of new employees
  • Transferred to Headquarters when the EC division of the Headquarters was launched (4 members to start)
  • (4 starting members) Operated ZOZO Town and I Lumine
  • Negotiates new brand development and conducts internal and external presentations related to the development of the company's products
  • Page layout, product lineup, and product description comments to increase customer spend and set rates
  • Consistently in charge of customer support (e-mail) operations related to commercial products
  • In order to clear a high budget, the company proposed to handle imported and domestic brands, which were assumed to be latent demand, on its website, without losing the original demand, and succeeded in increasing the sales per customer
  • The company was successful in increasing the number of customers
  • In addition, created a unique page to highlight the brands, and worked with our supervisor to create the page
  • This page later became a standard seasonal web catalog
  • Proposed a system for viewing store inventory linked to the company's POS system
  • (This system was adopted when the company launched its own e-commerce site.)
  • In recognition of my contribution to the performance of the brand for which my PIC, I was transferred back to the store as a merchandise manager
  • Worked at Yurakucho Seibu store (closed), women's wear department
  • Transferred to Ginza Store(closed)
  • In recognition of my customer and sales skills, which had built up a high individual performance record at the Yurakucho store, I was transferred to the Ginza store
  • Became a customer team leader
  • Identified customer targets using the company's app in a store with a total of approximately 20 employees
  • I had been working to disseminate the customer demographic building model created by the headquarters customer team to stores, and based on RFM analysis, has repeatedly tested hypotheses on the issue of increasing the rank of my own store's customers, making monthly reports at store meetings and contributing to the development of new customers by the members
  • Responsible for the store blogs within both the UA and Marronnier Gate websites
  • PIC of educating two newcomers and was involved in the education of mid-career members as well as initial training
  • Worked as a merchandise manager again at the Harajuku main store's women's department (now closed), building weekly and monthly strategies and based on this, sales floor configuration, verification, and in-store meetings were conducted
  • PIC of the blog and was asked by the PR department to participate in the 'Passionate Customer Service' promotion
  • Two new employee training staff are in charge of newcomer education, not only through initial training, but also through an ongoing mentor (educator) system
  • Monthly review of work progress and feedback
  • PIC of leasing services for stylists, which was an original business characteristic of the store
  • To calculate the lease fee from the product price, and to have the customer purchase the product at the supplier's preferential price
  • Experienced in managing clients with special calculation methods
  • Also worked as a sub for leasing personnel
  • Transferred to Yurakucho Lumine Store
  • As a CRM leader at a store with a total of 50 employees, I was tasked with increasing the rank of my own store's customers based on RFM analysis
  • After repeated hypothesis testing, monthly reports were presented at store meetings, helping members to develop new customers
  • The team experienced stores with different sales scales, staff numbers, customer segments, and product lines, and not only developed hypotheses based on past data, but also received advice from staff who had been with the company for a long time, senior staff, and supervisors to understand store characteristics while gathering information from multiple directions, and repeated hypothesis testing to link the results to the store performance
  • Company Overview: Business activities: Planning and sales of men's and women's apparel and sundries, etc
  • Capital: 3.03 billion yen (as of March 31, 2020)
  • Sales: Consolidated: 157,412 million yen Non-consolidated: 129,402 million yen (FY3/2020)
  • Number of employees: Consolidated: 4,848 Non-consolidated: 4,182 (as of March 31, 2020)
  • Listing: First Section of the Tokyo Stock Exchange

Education

Fukasawa High-school
Setagaya-ku, Japan

Skills

  • Word
  • Excel
  • PowerPoint

Selfpr

Fine communication and an open mind
However, I believe that I was able to gain the trust of customers and sales staff by connecting them with each other and building a relationship with them in a detailed manner, which has led to successful results.
I also value the cooperation and circle of those around me. When making decisions, I always try to consult with my superiors and colleagues as well as my own will, and I value the spirit of open-mindedness (acceptance and disclosure), which leads to a relationship of trust through open and honest opinions at times.

Understanding the customer's needs
In both select stores and luxury brands, the majority of customers value added value.
In order to respond to such requests, we have been making efforts to make proposals and solve problems half a step ahead of our customers by learning the merits of the products we handle every day, studying product knowledge that is not included in manuals, and gathering information on product shortages, product additions, and so on. We have been making efforts to provide customers with proposals and problem-solving half a step ahead of time.
Although the products are the same no matter which store the customer purchases them from, I have been able to personalize my approach to the customer through interviews to find out why the customer chose our store and to incorporate the customer's lifecycle and lifestyle into my approach, leading to conversion into a customer.

I hope to contribute to the development of the company at a new stage by utilizing my work experience and maintaining a high awareness of human mindset and self-improvement.

Skills

Level of page setup including formatting, table insertion, margins and size., Ability to create simple tables and perform four arithmetic operations., Ability to use layout drawings, insert and edit images, and create new documents., Level 2 of the Practical English Proficiency Test, Marketing Certification Level 3, PADI Rescue Scuba Diving International Certification

Timeline

Retail Sales Representative

JUN Corporation
03.2024 - Current

Sales Associate

Pomellato Japan K.K.
12.2019 - 03.2024

Part-time Worker

Yokohama Legal Office
10.2019 - 12.2019

Sales Associate

Damiani Japan K.K.
01.2019 - 09.2019

Full-time Employee

United Arrows, Inc.
08.2001 - 08.2019

Fukasawa High-school
Soe Shihomi