PAUL PAK YIU FUNG
Oversea Planning Manager
Hong Kong
Summary
Dynamic professional with 5+ years of experience in social media management, marketing, international marketing, and cross-cultural project execution and sales. Proven track record in boosting brand visibility, driving customer engagement, and executing successful digital campaigns. Adept at SEO optimization, content creation, and client relationship management with a strong track record in global market expansion.
Overview
9
9
years of professional experience
36
36
years of post-secondary education
3
3
Languages
Work History
Overseas Planning Manager
AIO Studio HK & OTOMO Resin Japan
06.2024 - 03.2025
- Market Expansion: Spearheaded entry into Japan's technical market, focusing on carbon fibre components and 3D printed resin sales
- Product Development: Partnered with Japanese manufacturers to produce locally compliant resin products, streamlining legal certification processes
- 3D Services: Led 3D online fabrication service development, including reverse engineering and CAD modelling, enhancing client customization capabilities
- Handling all the resin and carbon products of video creation and editing
Contractor - Digital Media Specialist
Limousine specialist
12.2023 - 02.2024
- Spearheaded social media management, increasing engagement and improving SEO rankings
- Designed high-conversion ad campaigns, resulting in a 25% boost in new client acquisition
- Streamlined ESG strategies to enhance brand visibility across platforms
Senior Marketing Officer
EVERGOLDS (HK) Company Limited
03.2019 - 10.2023
- Led digital marketing initiatives, increasing online sales through SEO and targeted ads
- Managed end-to-end e-commerce integration (PayPal, POS systems) and CRM
- Optimized Google Ads campaigns, reducing cost-per-click
Event Coordinator & Concierge Assistant
Lean Chamber - Pacific Place Home
02.2016 - 04.2018
- Organized successful promotional events, improving participant satisfaction result
- Provided top-tier customer service, resolving inquiries efficiently
Freelance Video Editor
Self-Employed
10.2016 - 12.2017
- Edited international review videos, achieving a 50% increase in YouTube engagement
- Utilized Google Analytics to refine marketing strategies for clients
Education
Bachelor of Arts - English Literature
National University of Tainan
04.2001 - 01.2018
Kaplan Education
04.2001 - 01.2021
Skills
Overseas Market Penetration & Compliance Strategy
3D Modeling/Design & Reverse Engineering (Shapr3D, Onshape, Rhino8)
Cost-Efficient Production Coordination & Supply Chain Management
Cross-Cultural Sales Strategy & Legal Localization
Social Media Strategy & Management (Instagram, YouTube, Facebook)
Digital Marketing & SEO Optimization
Content Creation (Graphic Design, Video Editing: Final Cut Pro, Adobe Suite)
Client Acquisition & Relationship Management
Sales Strategy & E-commerce Integration (PayPal, POS Systems)
Data Analytics (Google Analytics)
Shapr3D
Rhino 8
Adobe package
Microsoft Office
Mac OS
Sketchup
Technical Skills
- Shapr3D
- Rhino 8
- Adobe package
- Microsoft Office
- Mac OS
- Sketchup
Timeline
Overseas Planning Manager
AIO Studio HK & OTOMO Resin Japan
06.2024 - 03.2025
Contractor - Digital Media Specialist
Limousine specialist
12.2023 - 02.2024
Senior Marketing Officer
EVERGOLDS (HK) Company Limited
03.2019 - 10.2023
Freelance Video Editor
Self-Employed
10.2016 - 12.2017
Event Coordinator & Concierge Assistant
Lean Chamber - Pacific Place Home
02.2016 - 04.2018
Bachelor of Arts - English Literature
National University of Tainan
04.2001 - 01.2018
Kaplan Education
04.2001 - 01.2021