Summary
Overview
Work History
Education
Skills
Software
Accomplishments
Certification
Interests
Timeline
Volunteer
Nadir Zidehane ナディ ジダン

Nadir Zidehane ナディ ジダン

Digital Marketer / PPC, SEO, Product Marketing Manager
Setagaya-ku,Tokyo-to

Summary

Digital Marketer with over 5 years of successful experience in ads managing and SEO friendly content creation . Recognized consistently for performance excellence and contributions to success in e-commerce industry and Cashless payment solution. Strengths in communication and teamwork backed by studies in Japanese, English and international business.

Consistently saved costs while increasing profits ( increased ROAS from 3 to 8 in less than a year as well as traffic and keyword ranking ).

Very creative mind with demonstrated ability to take an idea from concept to delivery to produce impactful pieces, worked with some of the biggest japanese companies ( Casio & Mitsubishi ).

Overview

5
5
years of professional experience
7
7
years of post-secondary education
6
6
Certifications
3
3
Languages

Work History

SEO Specialist/Product Marketing Manager

Crowdcast
Tokyo, Japan
07.2021 - Current
  • Performed ongoing keyword discovery, expansion and optimization to increase organic search footprint and drive relevant site traffic.
  • Managed SEO campaign expenses, estimated monthly costs and reconciled discrepancies to maximize budget.
  • Collaborated with team to investigate critical SEO-related issues and provided impactful solutions.
  • Scheduled and structured content strategies while maintaining a close eye on competitor performances to close content gap and increase keyword ranking.
  • Created an integrated marketing calendar to coordinate the schedule of several teams and keep stakeholders aware of our initiatives.
  • Worked with designers and engineers to implement new webpages and update existing ones in order to improve user experience and drive conversions.

PPC Specialist/Content Creator

Sekai He Bokan
Tokyo, Japan
08.2018 - 06.2021
    • Create, Setup and Manage PPC accounts.
    • Built, implemented and updated effective SEO strategies.
    • Performing competitor reviews to check competitor activities with ads, UI/UX and services.
    • Weekly reports outlining progress against KPI objectives.
    • Daily check on relevant KPIs metrics, adjusting, optimizing and enhancing campaigns based on current trend data.
    • Working closely with other departments to solve problems, improve operations and provide exceptional customer service.

Producer/SNS Manager

AVGVST INTERNATIONAL
Tokyo, Japan
11.2016 - 11.2017
  • Planned shootings and managed production through all stages in 6 countries (U.S, Singapore, France, Germany, England & Japan)
  • Effectively directed teams of creative in various professions and levels.
  • Managed Casio G-Shock Facebook Official account (4M followers at the time) making sure each posts was engaging and represented the brand.
  • Developed marketing content such as blogs and advertisements for social media and Billboards.

Education

Bachelor of Arts - Language And International Business (Japanese/English)

Aix-Marseille Provence University
Aix En Provence, France
09.2008 - 06.2014

High School Diploma -

Ritsumeikan Keisho High School
Hokkaido, Japan
04.2007 - 06.2008

Skills

Facebook Ads

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Software

Microsoft Office
Photoshop
Final Cut Pro

Accomplishments

Crowdcast

  • Increased site traffic by 777% in 1 year.
  • Lowered budget from ¥80000 to ¥15000 per blog article (-81%).
  • Increased traffic value from $95 to $11953 (+12482%).
  • Increased and kept site health to 99.
  • Increased Domain rating by 12.5%.
  • Increased Top 10 keyword ranking from 22 to 178 (+709%).


Sekai he Bokan

  • Increased sales by 300% over 12 months.
  • Raised ROAS from x3 to x8 over 12 months.
  • Tracked and resolved budget over spending to redirect it which led to lowering CPA ands increasing ROI.
  • Managed and Collaborated with teams in 6 different countries.
  • Created SEO friendly blog content that lead to increased visibility and traffic as well as contributed to sales once used in ads.
  • Developed "how to" manuals for clients or to help new members learn about our past project and experiences.

Certification

Google Ads Display Certification

Interests

Work Out, Reading, Movies & Travel

Timeline

SEO Specialist/Product Marketing Manager

Crowdcast
07.2021 - Current

Google Ads Display Certification

05-2020

PPC Specialist/Content Creator

Sekai He Bokan
08.2018 - 06.2021

Japanese Language Proficiency Test N2

01-2018

English - TOEIC 975/990

01-2018

Producer/SNS Manager

AVGVST INTERNATIONAL
11.2016 - 11.2017

Bachelor of Arts - Language And International Business (Japanese/English)

Aix-Marseille Provence University
09.2008 - 06.2014

High School Diploma -

Ritsumeikan Keisho High School
04.2007 - 06.2008
Nadir Zidehane ナディ ジダンDigital Marketer / PPC, SEO, Product Marketing Manager