Open To Work
Masanori Sato
Kyoto
Summary
Global commercial professional with 13+ years of experience across B2B account management, product development, sales strategy, and customer engagement. Strong Audience First mindset, translating customer and partner insights into sustainable growth, including large-scale revenue recovery and expansion. Experienced in cross-functional and cross-cultural collaboration, working with global teams, suppliers, and partners to overcome complexity and deliver results. Known for combining strategic thinking with hands-on execution, curiosity, and a growth mindset. Motivated to create positive impact through collaboration, creativity, and responsible business practices.
Overview
20
20
years of professional experience
Work History
Product & Sales Manager
Intrepid Japan Co., Ltd.
Osaka, Japan
10.2022 - Current
- Lead B2B account management and external sales strategy for global inbound travel markets
- Manage overseas agents and partners as key B2B accounts with annual planning, forecasting, and performance reviews
- Achieved JPY 1.3B external sales revenue in 2023 (+5000% vs pre-COVID)
- Expanded external sales to JPY 1.6B in 2024 (+25% YoY)
- Drive product development and localization using customer insights and data analysis
- Lead cross-functional projects across, Reservations, Finance, and Operations
- Conduct supplier engagement via appointments and industry conferences to negotiate competitive rates
Senior Sales Consultant
Intrepid Japan Co., Ltd.
08.2021 - 09.2022
- Managed external agent business as primary B2B contact
- Supported execution of annual sales plans and growth initiatives
- Built long-term partner relationships to drive repeat business
- Collaborated cross-functionally to resolve sales and operational issues
Reservation Coordinator
Intrepid Japan Co., Ltd.
03.2020 - 07.2021
- Managed supplier relationships including accommodation and service providers
- Coordinated reservations and ensured contractual and operational compliance
- Resolved availability, pricing, and service issues with suppliers
Sales Assistant
IBC Japan Co., Ltd.
Kyoto, Japan
07.2019 - 12.2019
- Placed bids at second-hand vehicle auctions on behalf of international clients
- Managed international clients by understanding needs, specifications, and budgets
- Provided B2B & B2C customer support throughout the purchasing process
- Coordinated logistics from auction sites to company yards and garages
Japan Guide Manager
G Adventures Inc.
Kyoto, Japan
01.2018 - 05.2019
- Managed over 30 English-speaking guides for international tour operations
- Conducted performance reviews, training, and onboarding in English
- Coordinated daily operations and resolved customer experience issues
- Collaborated with global teams to align local execution
English Tour Guide
G Adventures Inc.
10.2013 - 12.2017
- Delivered guided tours for international customers
- Provided B2C customer service and real-time issue resolution
- Represented brand values through consistent service quality
Helpline Support Staff
NPO Research Institute for Japanese Language Education
Kyoto, Japan
09.2008 - 06.2011
- Provided helpline support for course participants and customers
- Delivered individualized, detail-oriented responses
- Collaborated with internal teams to resolve complex issues
Sales Staff
Kohnan Shoji Co., Ltd.
Yokohama, Japan
04.2006 - 11.2006
- Supported retail sales and B2C customer service
- Assisted customers with product selection and inquiries
Education
Tourism
Tokyo Institute of Tourism
Tokyo, Japan03-2006
Certificate II in Tourism (Operations) - Tourism
Southbank Institute of TAFE
Australia10-2003
Skills
- B2B Account Management, B2B Sales Strategy, Project Management, Data Analysis, Supplier Negotiation (B2B), Partner Relationship Management, Annual Sales Planning
Timeline
Product & Sales Manager
Intrepid Japan Co., Ltd.
10.2022 - Current
Senior Sales Consultant
Intrepid Japan Co., Ltd.
08.2021 - 09.2022
Reservation Coordinator
Intrepid Japan Co., Ltd.
03.2020 - 07.2021
Sales Assistant
IBC Japan Co., Ltd.
07.2019 - 12.2019
Japan Guide Manager
G Adventures Inc.
01.2018 - 05.2019
English Tour Guide
G Adventures Inc.
10.2013 - 12.2017
Helpline Support Staff
NPO Research Institute for Japanese Language Education
09.2008 - 06.2011
Sales Staff
Kohnan Shoji Co., Ltd.
04.2006 - 11.2006
Tourism
Tokyo Institute of Tourism
Certificate II in Tourism (Operations) - Tourism
Southbank Institute of TAFE