Responsibilities:
• Built and managed strategic partnerships with KOLs, institutional clients, and blockchain projects to drive user growth and platform activity.
• Planned and executed global marketing campaigns (AMAs, livestreams, airdrops, trading contests), increasing brand visibility and user engagement.
• Collaborated with influencers and crypto communities to boost acquisition, generating 200+ qualified leads daily through platforms like Reddit, TikTok, Telegram, and Discord.
• Developed user segmentation models and data-driven strategies to improve retention and conversion rates.
• Established multilingual customer support aligned with global time zones, enhancing international user experience.
• Oversaw user journey management, transforming new signups into loyal, high-value users.
Key Achievements:
• Drove $5M–$8M in daily trading volume per KOL through high-impact influencer partnerships.
• Acquired 2,000+ new users daily via influencer content;
• Led 10+ AMA sessions that significantly boosted brand visibility and user engagement.
• Closed strategic partnerships with 5+ global financial institutions, driving steady monthly trading growth.