Joseph Atta Poku
London ,Ilford
Summary
Achievements include dramatically improving public image for NHIS business through hard work and disciplined approach to managing communication strategies. Top strengths include problem solving, decision making and conflict resolution. Enthusiastic Head of Public Relations with one-year record of shaping public opinion of Scheme through creative use of press releases, printed materials and online resources. Friendly approach to media personnel and social influencers built strong relationships that kept company front and center of many news cycles. Excellent written and verbal communication skills.
Overview
14
14
years of professional experience
Work History
Assistant Public Relations Officer
National Health Insurance Authority
08.2021 - 12.2022
- Developed campaigns to increase public awareness of company and engage customers.
- Communicated with media weekly to build relationships and optimize press coverage.
- Forged strong media relationships to further public relations goals.
- Gathered information on customer opinions and adjusted plans to capitalize on current trends.
- Helped with photo and video production and performed visual and sound editing tasks.
- Executed social media plans to create cohesive online presence.
- Produced and distributed internal and external communications.
- Assisted with marketing strategy development to increase public awareness and customer engagement.
- Developed brand media relations strategies that bolstered community awareness and knowledge.
- Managed social media accounts for clients, increasing engagement and brand awareness
Teacher
Ghana Education Service, Sankore Senior High School
03.2018 - 08.2021
- Kept students on-task with proactive behavior modification and positive reinforcement strategies.
- Communicated frequently with parents, students, and faculty to provide feedback and discuss instructional strategies.
- Worked cooperatively with other teachers, administrators, and parents to help students reach learning objectives.
- Graded and evaluated student assignments, papers, and course work.
- Planned and implemented integrated lessons to meet national standards.
- Supported student physical, mental, and social development using classroom games and activities.
- Incorporated exciting and engaging activities to achieve student participation and hands-on learning.
- Registered student progress and attendance on database to enable tracking history and maintain accurate records.
- Implemented creative ways to foster curiosity for complex principles through hands-on learning and planned activities.
Administrative Assistant (National Service Person)
National Health Insurance Scheme
09.2016 - 08.2017
- Executed record filing system to improve document organization and management.
- Answered multi-line phone system, routing calls, delivering messages to staff and greeting visitors.
- Received and sorted incoming mail and packages to record, dispatch, or distribute to correct recipient.
- Developed and updated spreadsheets and databases to track, analyze, and report on performance and sales data.
- Sorted and distributed office mail and recorded incoming shipments for corporate records.
- Scheduled office meetings and client appointments for staff teams.
- Created and maintained databases to track and record customer data.
School Administrator
Pentecost Preparatory School
09.2008 - 09.2012
- Supported teachers in learning and applying new skills through meaningful professional development.
- Supervised, assessed and mentored teachers and paraprofessionals.
- Recruited and hired amazing teachers to support students.
- Attended annual meetings with special education and students to represent needs of school district.
- Set academic and behavioral standards for students.
- Met with parents of prospective students to discuss student needs and school offerings.
- Handled disciplinary referrals with calm, logical approach to student behavior.
- Coordinated school facility use with maintenance personnel to achieve equitable access.
- Proposed and executed budget of GHS4 per school year
Education
MBA - General Management
Brunel University, London
Uxbridge, London06.2024
Bachelor of Arts - Integrated Business Studies (Option Management)
University For Development Studies
Tamale07.2016
Associate of Science - Business
Anglican Senior High School, Kumasi
Kumasi05.2008
Skills
- Brand Messaging
- Crisis Management
- Press Release Writing
- Marketing Analytics
- Internal Communications
- Social Media Proficiency
References
Dr. Jessica Chelekis
Senior Lecturer
Brunel University, London
01895 268447
jessica.chelekis@brunel.ac.uk
Timeline
Assistant Public Relations Officer
National Health Insurance Authority
08.2021 - 12.2022
Teacher
Ghana Education Service, Sankore Senior High School
03.2018 - 08.2021
Administrative Assistant (National Service Person)
National Health Insurance Scheme
09.2016 - 08.2017
School Administrator
Pentecost Preparatory School
09.2008 - 09.2012
MBA - General Management
Brunel University, London
Bachelor of Arts - Integrated Business Studies (Option Management)
University For Development Studies
Associate of Science - Business
Anglican Senior High School, Kumasi
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