Christy Fung/Hiramoto

• Work with DataForce by TransPerfect in data generation and quality annotation to help developing and improving Language Identification Models.

• Provide translation, reviewing and editing services on subtitle assets from English to Chinese.

• Provide translation, localization, copywriting and interpretation services with reviewing and editing.
• Specialized in marketing, public relations, advertising and corporate.

*Crestron Asia Limited - English and Chinese electronic automation corporate marketing publication.

*PGHT Communication - English and Chinese publication.

*Rhombus Capital Limited - Japanese and Cantonese interpretation.

*R&K Co. Ltd. - Japanese, Chinese and English marketing and advertising materials.

*Hong Kong Broadband Network Limited - English and Chinese subtitling.

• Provide inquiry-based English education under the Primary Years Programme (PYP)
• Plan and execute online English classes for Japanese primary and junior school students.
• Create social media content.

1. Social Media Management

• Primary content creator and administrator for JAL's Hong Kong Facebook Page.
• Experience in copywriting with content adaptation from Japanese or English.
• Manage sustainable growth of the social media platform.

2. Content Localisation

• Translate, proofread and edit JAL’s Hong Kong website content from English or Japanese to Traditional Chinese.
• Create and localize brand presentation assets with brand/logo visual identity management.

3. Campaign and Event Marketing

• Plann and execut in-house campaigns and marketing events for the Hong Kong market.
• Coordinate with global digital marketing team upon digital campaigns and ad banners.
• Assist Sales and Marketing Managers to execute webinars and events both online and offsite.
• Produce up to trend brand giveaways from sourcing to design.

4. Advertisement Creation

• Draft and review copy in 4 languages (Japanese, English, Traditional Chinese and Simplified Chinese) for advertising and promotion materials.
• Coordinate with graphic designer for ads concept and layouts.
• Experience in coordination with Japan and overseas production house and media.

5. Partnership Collaboration

• Coordinate with partners in promotion events and advertising upon co-brand products.
• Experience in coordinated with Japan's tourism organizations upon online and offline campaigns.
• Explore potential partners and strengthen current partnerships to expand JAL Mileage Programme’s offering for loyalty customers.

6. Email Marketing Localization

• Translate, copywrite, select topics and review for e-marketing content from English or Japanese to Traditional Chinese.
• Managing editor of internal newsletter handling from content to design.

7. Budget and Cost Control

• Manage budget control and annual review and produced reports for management level.
• Monitor cost and directly report to Senior Manager.
• Review performance and provide advises to managers.

• Specialize in project management and corporate account servicing.
• Manage the entire life cycle of multiple promotion and marketing multimedia projects simultaneously, from creative development, cost and quality control, schedule supervision, proofreading to publication.
• Coordinate production team and negotiate with clients, as well as outreaching external parties.
• Prepare sales and operational reports and quotations for management review.
• Directly report to Business Development Director & under Sales and Marketing Department.
• Assist marketing and sales promotion in Book Fair to meet marketing target.
• Major Clients: Hong Kong Tourism Board, Turkish Airline, Tsz Shan Monastery

• Assist in writing marketing plan, event proposals and reports
• Support event organization and on-site operation.