Summary
Overview
Work History
Education
Skills
Interests
Websites
Timeline
Personal Information
References
Manager

Sandra Petreikyte

Manager
Fukuoka

Summary

Sandra Petreikyte is a highly connected, passionate and commercially minded hospitality professional with over 18 years of experience in the sector. She boasts a proven track record in leading, managing, and marketing a diverse range of food, beverage and entertainment establishments. Sandra's business acumen is complemented by her extensive experience both within the industry and as a consumer, cultivating a deep appreciation for exceptional hospitality, service and product quality. Her expertise includes significant experience in the luxury hotel sector, where she has excelled in pre-opening and successfully launching several award winning and premium food and beverage establishments for world class hotel brands, one of which was nominated in Asia’s 50 Best Bars list within a year of opening. Sandra’s blend of skills and experience enables her to achieve outstanding business results and craft unforgettable customer experiences.

Overview

17
17
years of professional experience
4
4
Languages

Work History

Bar Manager, Pre-Opening Team

The Ritz-Carlton
06.2023 - Current

- The Lobby Lounge and Bar
- BAY Bar

  • Lead and motivating a team of highly skilled and passionate individuals to meet the company’s objectives as well as each individual’s personal and professional goals.
  • Daily service, operation management and monitoring of two outlets, total 17 employees. Spearheaded the pre-opening phase of a high-end 5 star luxury hotel, bringing a new level of luxury to the Fukuoka market, including the planning, development, and execution of the hotel bar’s food and beverage operations. Successfully launched a signature bar, creating a unique and compelling venue and brand experience that became a key feature of the hotel's offerings and reputation among business groups and international tourists alike.
  • Responsible for menu development and marketing strategies.
  • Managed Profit & Loss (P&L) statements, ensuring financial targets were met and expenses were controlled. Analyzed financial data to optimize profitability and implement cost-effective strategies. Prepared and managed the bar’s annual budget, including forecasting revenue and expenses. Monitored financial performance against budget and forecast, making adjustments as necessary to achieve financial goals.
  • Oversaw day-to-day bar operations, including inventory management, supplier relations, and implementing efficient processes. Ensured smooth operations and exceptional customer service.
  • Designed and executed unique events and promotions to attract and engage guests, enhancing the bar’s reputation and driving high customer satisfaction.
  • Successfully passed BSA (Brand Standard Audit), LQA- (Leading Quality Assurance), and Forbes audits. Ensured compliance with all quality and service standards,- addressing feedback to continuously improve and maintain high industry benchmarks.
  • Work closely with the marketing team to develop and implement exceptional promotional tools and plans.
  • Engage in the hiring, appraisal and development practices working closely with the HR department.
  • Monitored key performance indicators and sales metrics to assess the bar's performance. Prepared detailed reports for senior management, providing insights and recommendations for continuous improvement.

Bar Manager

EDITION Toranomon
2 2022 - 05.2023

- Lobby Bar

- GOLD Bar at EDITION

  • Lead and motivating a team of highly skilled and passionate individuals to meet the company's objectives as well as each individual's personal and professional goals
  • Daily service and operation management and monitoring
  • Monitoring and management of the internal atmosphere and related standards, including lighting and music, as well as ensuring maintenance and cleaning standards are kept to the highest level
  • Develop and schedule regular training program, ensuring employee development and maintaining brand standards
  • Ensuring overall guest satisfaction, setting parameters of high quality guest service, utilitising qualitative and quantitative guest feedback
  • Increasing VIP and regular guest numbers, maintaining detailed guest history and guest database
  • Managing large scale 'buy out' events
  • Review local competitors and new players in the market ensuring the facility and it's concepts are the leader in the market
  • Work closely with the marketing team to develop and implement exceptional promotional tools and plans
  • Engage in the hiring, appraisal and development practices working closely with the HR department
  • Financial management, including P&L analysis, as well as on site day to day cost control ensuring set budgetary targets are met.

PR and VIP Relations Manager

NYC Japan
01.2018 - 01.2022
  • Responsible for promoting, publicizing and marketing the group's portfolio of establishments.
  • Handled all VIP and guest relations through the entire customer journey, from customer acquisition, initiating regular contact and communications via both formal and informal channels, to creating bespoke events.
  • Significantly expanded customer database, increasing visitation by 25% and securing the top 20 (new) highest spending customers contributing approx. Increasing 20% of sales.
  • Planned and organized an annual programme of events, campaigns and ad hoc functions to maintain high customer visitation and revenue, appealing to different audience groups.
  • Managed the company's online review channels, greatly increasing engagement and positive customer reviews: Google; from 10 reviews 1/5 rating to approx 200 reviews and 4.7/5 rating - the highest amongst competitors. Tripadvisor from 5 reviews to approx 100 reviews, almost entirely 5 stars.
  • Managed and trained a team of back office staff and provided management support for up to 60 front of house and hospitality staff when required.
  • Provided regular management updates and written campaign and sales reports to owners in line with company strategy.

Hospitality Consulting

Tokyo
01.2017 - 01.2018
  • PR Senior Manager for Blacklist Co., including being responsible for membership acquisition of higher spending customers and event management
  • Consulting for start up bar and restaurant concepts.

Owner/Managing Director

Empire Lounge Bar
01.2014 - 01.2016
  • General Management, including full P&L responsibility, daily operations and managing suppliers
  • Responsible for concept, design and fit out, launching and marketing the venue and driving revenue
  • Preparation and review of monthly financial results and identify opportunities to improve sales and profitability
  • Responsible for financial management, including cash handling, accounts payable and receivable
  • Handled recruitment, training and management.

Manager

Splash Lounge and Bar
01.2012 - 01.2014
  • Promotion and marketing, including event management
  • Customer relations including handling complaints and deescalating any issues
  • Setting and monitoring targets for 7 sales staff and management of related administrative paperwork for reporting to management.

Restaurant Manager

Navalis Restaurant
Klaipeda, Lithuania
01.2008 - 01.2012
  • Managed operations to deliver an excellent guest experience and responsible for maintaining service standards
  • Handled employee rostering and training
  • Ensure compliance with strict health and safety protocols and fire regulations across both kitchen and restaurant
  • Recognized for leadership excellence, with promotion to General Manager soon after joining the team.

Education

Skills

Microsoft Office / Mac OS

Business Applications

CRM database

Presentation skills

Market Research

POS systems

Strong commercial mindset and sense of responsibility

Stringent quality and customer service standards with high attention to detail

Conflict resolution

Leadership and ability to motivate colleagues into high performance

Team player and able to work across different cultures

Interests

Travel

Exploring new restaurants and dining experiences

Learning languages

Music

Art, Design and Fashion

Timeline

Bar Manager, Pre-Opening Team

The Ritz-Carlton
06.2023 - Current

PR and VIP Relations Manager

NYC Japan
01.2018 - 01.2022

Hospitality Consulting

Tokyo
01.2017 - 01.2018

Owner/Managing Director

Empire Lounge Bar
01.2014 - 01.2016

Manager

Splash Lounge and Bar
01.2012 - 01.2014

Restaurant Manager

Navalis Restaurant
01.2008 - 01.2012

Bar Manager

EDITION Toranomon
2 2022 - 05.2023

Personal Information

  • Date of Birth: 02/19/88
  • Nationality: Lithuanian
  • Permanent Japan resident

References

Nathan Smith, CEO, ECN Hospitality KK, 

+81 80 3366 4454, nathan@ecnhospitality.jp, www.ecnhospitality.jp

Sandra PetreikyteManager